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UPSC · English

Catch the Rain

Published 19 Jul 2026. Access the PDF directly or read the stored explanation below.

UPSC English 19 Jul 2026

 Catch the Rain

Prelims:

Environment & Ecology, Geography, Agriculture

Mains:

GS Paper II-Government Policies and Interventions, GS Paper III- Environment, Agriculture, Disaster and Disaster Management

Current relevance:

Prime Minister's appeal during the 135th episode of Mann Ki Baat (28 June 2026), the Government launched a nationwide "Catch the Rain" campaign from 4 July to 4 August 2026.

  

Highlights:

1.      Catch the Rain (CTR) is the flagship water conservation campaign of the Ministry of Jal Shakti aimed at promoting rainwater harvesting, groundwater recharge, and sustainable water management. The campaign encourages every citizen and institution to convert rainfall into a valuable water resource through local, low-cost, and community-driven interventions.

2.      Major Activities under the Campaign:

                    i.            Promote rainwater harvesting systems in homes, institutions, and workplaces.

                  ii.            Install recharge pits and recharge shafts to replenish groundwater.

                iii.            Restore baolis, wells, ponds, and other traditional water bodies.

                iv.            Remove silt from ponds and reservoirs to enhance water storage capacity.  

                  v.            Increase tree plantation in water retention areas to improve groundwater recharge and ecological sustainability.

3.      Background:

                    i.            Jal Sanchay Jan Bhagidari (JSJB) is a community-based water conservation initiative launched by the Ministry of Jal Shakti to transform water conservation into a Jan Andolan (people's movement).

                  ii.            The programme focuses on creating groundwater recharge structures through active participation of citizens, local bodies, CSR initiatives, and convergence with government schemes.

                iii.            The initiative follows a Whole-of-Government and Whole-of-Society approach, encouraging scientifically designed, locally appropriate, and low-cost solutions for water security.

4.      Jal Sanchay Jan Bhagidari (JSJB) 1.0(2024)

                 i.            It was based on the 3Cs—Community, CSR, and Cost-effective interventions to promote groundwater recharge and revive defunct borewells through public participation.

               ii.            The initiative exceeded its target by creating over 27 lakh artificial recharge structures against the target of 10 lakh across the country.

             iii.            Outstanding performers of JSJB 1.0 were honoured during the 6th National Water Awards (2025).

5.      Jal Sanchay Jan Bhagidari (JSJB) 2.0(2025)

                    i.            Focused on accelerating groundwater recharge in Over-Exploited and Critical districts through low-cost, hyper-local interventions.

                  ii.            The initiative reported over 1.5 crore groundwater recharge structures against the target of one crore.

6.      Jal Sanchay Jan Bhagidari: Catch the Rain

                    i.            In 2026, it launched by integrating JSJB with the Jal Shakti Abhiyan: Catch the Rain (JSA: CTR) campaign.

                  ii.            Implemented through convergence with major Central and State Government schemes to strengthen climate resilience and water security.

                iii.            Driven by Jan Bhagidari, involving Panchayati Raj Institutions, Urban Local Bodies, women's groups, youth, educational institutions, civil society organisations, and local communities in water conservation efforts.

7.      Jal Shakti Abhiyan: Catch the Rain

                    i.            It was launched by Hon’ble Prime Minister on World Water Day (22 March 2021) with the theme “Catch the Rain, where it falls, when it falls.”

                  ii.            It builds upon the success of the Jal Shakti Abhiyan 2019, which focused on water-stressed regions through a Jan Andolan approach.

8.      Jal Shakti Kendras (JSKs) are district-level knowledge and facilitation centres established under the Jal Shakti Abhiyan. They serve as local resource centres for planning, technical guidance, awareness generation, and coordination of water conservation activities.

9.      “Catch the Rain -Through this mission, we have to collectively save every drop of rainwater. My special appeal to save every single drop of rainwater collectively.” ~ Hon’ble PM. Shri. Narendra Modi

Source: PIB - https://www.pib.gov.in/FeaturesDeatils.aspx?NoteId=159260&ModuleId=2&reg=48&lang=1#:~:text=(JSA%3A%20CTR)-,Jal%20Shakti%20Abhiyan%3A%20Catch%20the%20Rain%20(JSA%3A%20CTR),falls%2C%20when%20it%20falls.%E2%80%9D

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